There are over 125 special events cataloged in this publication - short, concise descriptions of each event. Included with each event is the information that you need: target audience, income sources, purpose, revenue, attendance, total cost, and promotions used.

Descriptions are from the actual planners of the events, so you know what works and what doesn't. In addition, each event lists the name, address, and phone number of a contact person in the department that planned the event!

After reading 125+ Ideas for Successful Events, you will have a resource for ideas to plan your own special events.