For your organization, special events are a time of high visibility. Doing them right,
no matter how large or small, is essential.
This publication covers:
- Sponsorship - finding support within your community.
- Marketing and Promotion - how to use both free and paid publicity.
- Liability - obtaining insurance and taking care of emergencies.
- The Unexpected - what to do about weather/other uncontrollable situations.
By: Ken Cicora