| | | |

Contract Training Conference Agenda

Pre-conference Sessions – April 2

1:00-4:00 pm Successful Workforce Training Programs, Richard T. Walsh and Heather Dimitt

Need an update on Workforce Training Programs? This is your session. Two presenters will cover the essentials: the most common workforce development programs, growth areas for 2013, how to
select the best programs for your unit, budgeting, and tips for boosting student retention and more.

1:00-4:00 pm Contract Training Success for the Small Program,

Leslie Larrabee Small programs require special strategy to grow and flourish. Get the essential tactics to get a small program on track for growth and success, one step at a time. Making the right moves in the right order will minimize risk and burnout while you make your way to success. Bring your questions and get the best answers in the business.

6:00-8:00 pm Reception

Day 1 – April 3

8:30-9:50 am Opening Session
The State of Contract Training: Greg Marsello, LERN Vice President

Opening Keynote: “Trends in Contract Training & Sales 2.0” with Julia King Tamang, LERN Senior Consultant

9:50-10:10 am Break Refreshments and networking

10:10-11:00 am Concurrent Sessions

11:00-11:10 am Break

11:10-12:00 noon Concurrent Sessions

12:00-1:30 pm Lunch and Networking
Enjoy lunch with other capable contract training professionals. We’ll give you a little noon-time homework to get your lunch table talking. Bring a pen. You’ll want to capture the details of great ideas as they go whizzing by while you relax and make new friends over lunch, coffee and dessert.

1:30-2:20 pm Concurrent Sessions

2:20-2:30 pm Break

2:30-3:20 pm Concurrent Sessions

3:20-3:30 pm Break

3:30-4:30 pm Best Practices Panel

4:30-5:30 pm CT Software Options: LERN Tools & Augusoft B2B Software System
Find out about LERN’s new Contract Training Tool, and how to use it to manage your data for more success. Augusoft in conjunction with LERN has developed B2B, the first web-hosted software system designed for the contract training industry. Find out how B2B can help you streamline your contract training tasks and generate more sales.

Day 2 – April 4

8:30-9:20 am Keynote: “Contract Training Success” with Greg Surtman, Cuyahoga Corporate College

9:20-9:30 am Break

9:30-10:20 am Concurrent Sessions

10:20-10:30 am Break

10:30-11:30 am Action Planning

Guarantee!

1. Learn the data you must be tracking and the benchmarks successful contract training use as a scorecard.

2. Understand the different instructor and salesperson compensation methods being used.

3. Find out how to be a better negotiator when you are selling to a client.

4. Leave with at least ten proven ways of increasing productivity.

5. Be able to use a simple pricing tool to ensure your contract operating margin is on target.

6. Possess the knowledge of the latest industry trends.

7. Have the most current strategies for developing win/win partnerships.

8. Gain expertise on improving your relationship with central administration.

9. Identify the ways you can lean on LERN for data analysis, best practices, and industry benchmarks

Exciting New Keynote Speaker shares his secrets to the path of contract sales success!

Greg Surtman is a $1 million dollar contract training salesperson. In this new keynote, he’ll share his best thinking on the path to sales success in his role at Cuyahoga Corporate College. As Director of Business Development, Greg is responsible for building and maintaining relationships with strategic accounts in Northeast Ohio. By driving the right conversations with the right people at the right organizations, Greg has been able to generate more than $17 million in contract services revenue since 2003. His consultative approach develops long-term client relationships and a deep understanding of client need, both key ingredients to establishing a sustainable account portfolio.